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The United Staes Marine Corps has been a presenting sponsor of the Great American Rivalry Series for the last 14 years. So why do they keep coming back each and every season? Simply, the Great American Rivalry Series is the perfect platform to build brand awareness and connect with a community.
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DELIVERABLES
The United States Marine Corps, as a presenting sponsor, is implemented into key aspects of each game. From the coin toss to the halftime presentation of the Great American Series Hall of Fame inductees, the Marines’ brand presence throughout the game feels organic and consistent.
Signage and booths manned by Marines further spotlight them and allow them the opportunity to interact with members of the community that spans generations.
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The Great American Rivalry Series platform functions so well because it stirs emotion and allows for flexibility. The rivalry game serves as the perfect opportunity to achieve your goals. For the United States Marine Corps, this means branding on awards, a t-shirt toss, and on-site visibility at each sponsored game.
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WANT TO TAKE YOUR BRAND TO THE NEXT LEVEL?
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