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What is the Great American Rivalry Series?

Each fall for over a century, high school football has been the centerpiece for families and communities on Friday night. In 2004, iHigh, Inc. created the Great American Rivalry Series to celebrate this uniquely American sport and the cultural phenomenon of “Friday Night in America.” The Series shines the spotlight on top high school football rivalries across the nation, where long-standing traditions are valued, expectations are sky high, and followers are committed.